Less and less people are turning to the phone book when searching for products and services in their local area, this is due the power of search engines and their ability to find what you are looking for in a shorter time period. This opens the door for those that are a little internet minded to draw more traffic to websites, more email inquiries and more phone inquiries that of course that will lead to sales in the future.
With geographical marketing increasing at an alarming rate around the world, the popularity of local internet marketing will also follow quickly.
One of the simplest ways to achieve FREE exposure in the Google search engine is through the local business directory. This is a free service that Google provides and is pretty simple to set up, simply follow these steps:
- Go to the Google Local Business Directory here
- All you need is a Google account (if you don’t have one you can create one easily, see simply look in the bottom right corner and click on “Create Google Account”)
- Now you have your Google account sign in and follow the easy steps, make sure you ad all the appropriate information in the right fields.
- You’re done! Google will send you a postcard with a verification code; it normally takes about two weeks to get to Australian businesses.
- You got a postcard from Google! Go back to the Google Local Business Directory here
- Fill in your verification code and the job is done!
- You are now listed in the Google Local Business Directory and on Google Maps.
Now you can enjoy the extra exposure thanks to Google local search putting you in touch with potential consumers searching for a local service like our client JD Wedding Photography who have seen a dramatic increase in phone enquiries and web site traffic for their service focused around Gold Coast Wedding Photography.
Remember, this is a FREE service that Google provides and it will put your web site and phone number right in front of the consumer, it only takes a few minutes and is really worth your time!
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