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Blogger – Still Rocking It!

Blogger is a free blog publishing tool from Google. It has been around since the dawn of time (ten years) and is still rocking it! The Blogger team has tried to give it some advantages/updates, though the amount of control blogs offer users. The recent introduction of the Blogger Template Designer is a good example [...]

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2 New Super Adwords Functions

Search Funnels What It Does A set of reports describing the Google.com search ad click and impression behavior leading up to a conversion. These reports can provide you with data on how your “upper-funnel” keywords assist conversions beyond just the last click. Why You’d Use It The data you see in Search Funnels can help [...]

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Tips On Domaining & Social Advertising

What Is Domaining? Domaining is on of the oldest practices in the Internet spaceand is not obsolete. Domaining is when marketers buy domain names that can draw traffic to their main site. In addition, it involves consumer use of those domains. When a consumer types a common domain into a browser box, marketers have the [...]

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Connecting With Customers Online

Customer satisfaction is quite important. Unfortunately, it’s also hard to quantify, but to help with that, Greg Links, a regional manager at ForeSee Results, provided some insight.

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Email Marketing & Social Media?

Email marketing is one of the oldest forms of marketing and is still very effective. Social media marketing is a relatively new form of marketing and can also be very effective. What happens when you combine old school Email Marketing and the new kid on the block, Social Media? You just created a new super [...]

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The State Of Search Engine Marketing

SEMPO’s State of Search Engine Marketing Report is a very important document in the search industry, providing a good look at its growth (or lack thereof). Fortunately, as SEMPO’s outgoing president explained in an interview with Abby Johnson, the news is pretty much all positive this year. Interesting Fact 97 percent of the worldwide respondents [...]

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Build Trust With Facebook & Twitter

People who are Facebook fans and Twitter followers of a brand are more likely to buy the brand’s product or recommend it to a friend, according to a new study by Chadwick Martin Bailey and iModerate Research Technologies. The study of 1,500 consumers found that 60 percent of Facebook fans and 79 percent of Twitter [...]

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Unlocking The Value Of Your Facebook Marketing

Many businesses have build Facebook groups, fan pages or profiles around their business, products and brand. But besides from driving traffic to your site how can you extract more value from your Facebook Contacts. The simple (and perfectly legal) answer is download their contact details, such as email address and phone numbers and add them [...]

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Where To Be Social & The Benefits To You

Social Media Marketing is a very complex medium to promote your business, products and or brand. I always have friends and clients asking me questions like: Will Facebook help me drive traffic to my website or should I use Twitter, YouTube or MySpace? Do links from Digg have more value for boosting search engine results [...]

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Optimising YouTube Videos For Search Results

Getting to the top of Google is becoming more and more difficult everyday. One way to help you get to that first page is by using video, in this case YouTube and optimising your videos for search results. Here Is How To Get Started Upload your video to YouTube. – The advantage of this is [...]

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