Yelp Australia: You Can Use It To Boost Your Local SEO Results

A Quick Introduction To Yelp Yelp is a review site that has been operating in the US since 2004 and as of the 30th of November 2011, it is in Australia (smh article). Consumers use it to find information on local businesses, events and special offers. This allows you as the business owner to reach… Continue reading →

Bing & Jay-Z Join Forces To Rule The World

When was the last time you used Bing over Google? Hard to remember isn’t it! So how should Bing get back in the limelight? Joining forces with one of the world’s most influential musical icons, Jay-Z should do it! There was a little something in for Jay-Z as well, this campaign helped build buzz around… Continue reading →

Yahoo Site Explorer – The End To A Great SEO Tool

As I am writing this Yahoo Site Explorer is still alive, but unfortunately Yahoo Site Explorer will pass away peacefully. From all the people that have loved spending time with you over the years, we cherish the link data thta you gathered for us when others like Google couldn’t be trusted. For that we thank… Continue reading →

Get Your Jetpack 1.2 Now!

After meeting the Automatician, John Ford (@iamjohnford) at WordCamp Gold Coast, you quickly get that Automatic, the folks behind Jetpack, are really in the business of making life easier when it comes to running a website. Enter Jetpack 1.2 and some of the super cool new features: Subscriptions – The biggest addition to Jetpack  in… Continue reading →

Rethink Breast Cancer: Your Man Reminder App

Your Man Reminder app has been created for a very serious problem, with the use of some fantastic digital marketing. For example; they have leveraged YouTube and other video networks to promote the app with the hope that the video will “go viral”. At the time of writing this post, the video has had over… Continue reading →

5 App Marketing Tips For Your Brand & Business

Marketing your business, brand or service with an App is very popular at the moment with the boom of the smartphone and tablet markets. This trend is not going to go away for sometime as devices continue to develop and change the way we consume information. To give you a little food for thought before… Continue reading →

Google Rolling Out Some New Features

In the past week the big G has added some interesting new features and services to Google Analytics and Webmaster Tools, so let’s take a quick look at what they are doing. Site Health – Webmaster Tools Webmaster Tools is still an under used free tool by most small business owners and their new feature,… Continue reading →

CoastSure Insurance Brokers – Gold Coast

CoastSure Insurance Brokers have been in business since 1999 on the Gold Coast, but until now have not had an online presence. We were fortunate enough and excited to have one of our SEO clients, EIM Training, refer us to help get them started the right way. The Goal To develop the design that was… Continue reading →

Google AdWords – Conversion-aware Creative Rotation (CaCR)

I love when new features are added to the AdWords system because you know they are just making a excellent business tool even more awesome! So what is Conversion-aware Creative Rotation? Besides having a super long name that is kinda difficult to say, Google describes it as a way to show off your money-makers! To… Continue reading →

Google’s Panda/Farmer Algorithm Update and You

February 24th, 2011 – Google applies what has been labeled as the “Panda” or “Farmer Update” to their algorithm. Villages, towns, cities and entire countries start to crumble as anarchy spreads through the streets while at the mercy of the Google gods. When Google tinkers with their algorithm that decides where to show your website… Continue reading →