JD Wedding Photography

JD Wedding Photography

JD Wedding Photography is a local wedding photographer serving the Gold Coast & Mt Tamborine. After exploring print advertising (Yellow Pages, Wedding Magazines) and trade shows, John (the owner) wanted a marketing alternative that would provide a higher number of quality inquiries.

After some keyword research, it was clear that the website was not appearing in search results or in Google Places. We providing John with some friendly advice and got the green light to go to work on the site.

What We Did

• Used Google Adwords to drive Gold Coast consumers looking for wedding photography services to John’s website and accumulate the keyword data for our research
• Implemented the keyword data from Adwords into our SEO strategy to drive consumers to the website for free through Google’s natural search results
• Accumulated conversion data by testing different website layouts, colors and text for a future redesign
• Applied the conversion data to a new website design

The Outcome

• Massive influx of search engine traffic
• Inquiries up approximately 223% per month
• Dramatic increase in search results
• Sales exploded!
• A very happy business owner!

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